Ending the year on a high

I’ve had a whirlwind year. From leading an award-winning programme at Cardiff University to setting up my own strategic communications consultancy, Lynn PR, 2019 has

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Evaluation matters

PR has a problem. For too long, practitioners continue to prioritise tactics over insights and strategy. This is not news. This is something we collectively

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For a minute, hit pause

As comms and PR pros, we juggle multiple tasks on shoestring budgets with expectations of delivery yesterday. Yes, we are creative, innovative, and resilient and

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